If anyone knows the players at PSV Eindhoven it’ll be their former sporting director, and current Director of Football at Everton Marcel Brands.
Speaking to Dutch outlet Voetbal Zone, Brands was clear that the Blues will not overpay for talent, and furthermore he didn’t think that PSV’s pair of wingers Hirving Lozano and Steven Bergwijn were quite ready to make it in the Premier League despite strong showings in the Champions League, and in Lozano’s case a good World Cup performance as well.
“I think that if Hirving Lozano and Steven Bergwijn go directly to the absolute top like in the Premier League, they will find it very difficult.
“Look at Naby Keita at Liverpool. He was bought for more than fifty million euros from RB Leipzig, but it’s just on the bank.”
Everton have already discovered the gulf between the Eredivisie and the Premier League firsthand after the high profile move of Davy Klaassen, with the former Ajax Amsterdam captain struggling with the pace and physicality of the game in England. Keita, who Brands also mentions, has not gotten off to a strong start despite dominant performances in the Bundesliga, coincidentally where Klaassen is thriving for Werder Bremen now.
“Thirty million for Hirving and twenty million for Steven, we are not going to pay that much, and for Richarlison we have indeed paid a lot of money, but he is 21 years old and has already proven himself in the Premier League (at Watford FC). He is likely to deliver twice as much, but I do not know about Lozano and Bergwijn.
”If Lozano would cost twenty million, I would consider it, but at higher rates we are looking at players who have already proven it in the Premier League or in another big league.”
So there you have it - don’t expect the Toffees to shell out some of the astronomical sums of money that Lozano was expected to command during the summer transfer window. Brands is already showing himself to have an astute eye for talent while maintaining an even keel with transfer fees, and as we often say here at RBM, trust in Papa Marcel.