Ronald Koeman says his ultimate ambition at Everton is to challenge at the top end of the Premier League and end their long trophy drought.
Koeman angered some supporters last week when he said Romelu Lukaku would only fulfill his potential if he moved away from Everton, suggesting there was a limit to what the Toffees could achieve.
However, supporters should be pleased to hear the latest comments from the Dutchman as he sets out his blueprint for success at Goodison Park.
Speaking in an interview to ESPN, Koeman states his determination to build a side that competes at the top end of the table and one that is capable of winning Everton’s first trophy since 1995.
Koeman also asks for patience though, lamenting the pressure modern-day managers work under to deliver instant results.
The former Southampton boss says European football is a realistic target for the team this season with the hope it could prove a platform to further success.
"It is a long time since Everton were winning trophies and challenging for the title in England, but that is what we want to do.
"This is a very big club and the aim is to be in the top positions again, challenging for the important places in the Premier League.
"It takes time when you come to a club to get everything you want in place, but I understand that in this game now, you do not always have the time. Results are very important and while we say there should be more patience, that is just not how this game works now.
"Long-term projects are no longer possible if you do not have success quickly and even though most supporters appreciate a manager should have some time, others can put pressure on the owners and decision makers at clubs who hire and sack managers.
"When you have a result like we had against Chelsea, there will be criticism if you are at a big club like Everton, but you need to accept that and try to come back.
"The ambition this season will be challenging for European football. We have introduced some new players last summer and it takes time to find the right balance in the team and to find consistency, but I feel it is not far away.
"If we are competing for a place in the Europa League in my first season here, then that would be a good achievement. I think this is possible, but we can see a lot of teams with the same ambition as us in the Premier League, so it will not be easy."